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BA Communication Design
About this course
Communication design is the discipline concerned with the creation of visual and conceptual solutions to communication challenges, working across graphic design, typography, branding, digital media, motion graphics, and the full range of contexts in which visual communication shapes how ideas are understood and experienced. It sits at the intersection of art, technology, and strategy, demanding both creative imagination and a rigorous understanding of how visual messages work for different audiences and in different contexts. From corporate identity systems to social campaigns, from editorial design to digital experiences, communication designers shape the visual language of the world. At Robert Gordon University, this four-year full-time programme develops your knowledge and understanding of the key disciplines of communication design, supporting the development of creative, critical, and technical skills necessary to pursue a career in the ever-evolving communication design professions across a range of industry sectors. You will develop your abilities across the core areas of the discipline, building a professional portfolio that demonstrates your range, your creative voice, and your ability to solve communication problems with rigour and imagination. Robert Gordon's applied approach and its connections to design practice in Scotland and beyond ensure the programme is genuinely oriented towards professional life. Communication design graduates work in design agencies, in-house design teams, advertising, publishing, digital media, branding consultancies, and as independent practitioners. Common roles include graphic designer, art director, brand designer, motion designer, UX designer, and creative director. The broad training the degree provides also equips graduates for adjacent roles in content creation, visual journalism, and creative technology. Many graduates develop careers that span several of these areas, while others specialise deeply in a particular context or medium. Postgraduate study in graphic design, design research, or communication design is an option for those who want to develop further expertise.
Syllabus & Modules
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