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BA Business and Data Science with Business Foundation
About this course
Business and data science is a combination that responds directly to one of the most significant shifts in how organisations operate: the growing centrality of data in strategic and operational decision-making. Business management provides the frameworks for understanding organisations, markets, and value creation, while data science provides the quantitative and computational tools to extract insight from the vast quantities of information that businesses now generate and collect. Together, they form a degree that is simultaneously technically rigorous and commercially practical. At Regent's University London, this four-year full-time programme includes a year abroad and opens with a business foundation component, giving you a structured introduction to the core concepts of management before you proceed to the more technical aspects of data science. The year abroad enriches the degree with international experience, reflecting the global character of modern business and the need for professionals who can work effectively across different cultural and institutional contexts. Throughout the programme you will study topics including statistics, machine learning, programming for data analysis, business strategy, marketing analytics, financial modelling, and data visualisation, building competence that spans both the analytical and the managerial. You will learn to think with data in a business context, asking not just what the numbers show but what they mean for decisions. The ability to communicate quantitative findings clearly to non-technical audiences is a skill the programme emphasises, since the most sophisticated analysis is only useful if decision-makers can act on it. The combination of commercial judgement and technical fluency is what makes graduates in this area particularly sought after. Career options for graduates are broad and growing. Roles in business intelligence, data analysis, product management, marketing technology, financial analytics, and management consulting all suit graduates who combine business acumen with data skills. Technology companies, retail groups, financial services firms, and consultancies are among the most active employers in this space. The year abroad strengthens international career prospects further. Postgraduate study, whether a specialist masters in data science, business analytics, or an MBA, is also a strong option for those who want to deepen either the technical or the managerial dimension of their expertise.
Syllabus & Modules
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