BA Media Society and Culture
About this course
The relationship between media and society is one of the defining questions of contemporary life. Media does not simply reflect the world; it actively shapes how people understand events, communities, identities, and politics. Studying media society and culture means engaging with the theories, histories, and methods needed to analyse that relationship critically, asking why media takes the forms it does, whose interests it serves, and what effects it has on public life. At the University of Leicester, this three-year full-time degree draws on sociology, cultural studies, and media theory to give you a rigorous framework for understanding how media institutions operate and how audiences engage with them. You will examine the political economy of media industries, the role of digital platforms in reshaping communication, debates about representation and power, and the relationship between popular culture and social change. The programme includes a year abroad, offering you the chance to study in a different national context and to compare how media systems and cultural practices vary across societies. This international dimension strengthens your ability to think comparatively and adds real depth to your understanding of globalised media. You will develop skills in critical analysis, qualitative and quantitative research methods, academic writing, and the ability to construct and communicate complex arguments clearly. These are skills valued well beyond the media sector itself. A typical entry tariff of 136 points reflects the intellectual demands of the programme. Graduates from programmes in media, society, and culture go on to work in journalism, broadcasting, communications, public relations, policy research, advertising, digital media, and the not-for-profit sector, among others. The critical and analytical foundations of the degree also support postgraduate study in media studies, sociology, cultural policy, or communications research for those who wish to pursue academic or specialist professional pathways.
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