BA Digital Media and Communications

About this course

Digital media and communications is a field concerned with how content is created, distributed, and consumed across the expanding landscape of digital platforms and channels. It sits at the intersection of creative practice, technical production, and critical analysis, asking not just how to make effective digital content but why digital media takes the forms it does and what those forms mean for audiences, culture, and society. As organisations of every kind depend increasingly on digital communication strategies, the skills this degree develops are in demand across many sectors. At Teesside University, this programme is offered on a part-time basis, making it accessible for those who are managing work or other commitments alongside their studies. You will develop skills in team-working, communication, project management, and negotiation, applying them through collaborative creative projects that respond to realistic professional briefs. The curriculum develops your capacity to work across multiple digital formats and platforms, understanding both the technical dimensions of production and the strategic considerations that shape effective communication. You will also examine digital media critically, exploring questions about representation, audience, power, and the economic and cultural forces that shape the digital media landscape. Graduates from digital media and communications programmes work in roles across content creation, social media management, digital marketing, video production, journalism, public relations, corporate communications, and digital strategy. The combination of creative and strategic skills makes graduates adaptable across organisations of many different types, from media companies and marketing agencies to charities, public bodies, and technology firms. Further study in digital marketing, media production, journalism, or communications is an option for those wishing to specialise or develop their expertise in a particular direction.

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