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BA Graphic Design with Foundation
About this course
Graphic design is the discipline of visual communication: using typography, image, colour, layout, and form to convey messages, shape experiences, and solve communication problems. It is a field that spans identity and branding, editorial and publishing design, digital and interactive media, packaging, environmental graphics, and advertising. The best graphic designers are both conceptual and technical thinkers, able to generate strong ideas and realise them with craft and precision. In an era of proliferating visual content across digital and physical channels, the demand for designers with genuine skill and conceptual rigour has never been greater. At the University of Gloucestershire, this four-year programme includes an integrated foundation year, making it a route into graphic design for students who are building their portfolio and academic foundations before the main degree. Over the full programme you will develop your creative and technical skills across the range of design disciplines, working with industry-standard tools and methods. The course is closely connected to professional practice, and students gain essential industry experience through work placements and live briefs, engaging with real clients and real design challenges rather than purely academic exercises. Graduates from graphic design programmes work in design studios, advertising agencies, publishing houses, digital media companies, in-house design teams, and as independent freelancers. The range of visual media that graduates work across is broad, including print, branding, packaging, web and app design, motion graphics, and environmental signage. Many graduates build portfolio careers combining employed design work with freelance commissions. Postgraduate study in graphic design, design research, or related visual communication disciplines is an option for those who want to develop specialist expertise or move into design education or research.
Syllabus & Modules
Typical curriculumStudent Satisfaction
National Student Survey - 45 respondents (67% response rate)
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