MA Digital Media & Information Studies/Business & Management

About this course

Digital media and information studies combined with business and management creates an unusual and timely combination, one that brings humanistic and critical perspectives on the digital world together with the analytical and practical frameworks of business education. Digital media and information studies, as the current description notes, explores the creation, use, and impact of digital content and information in the arts, humanities, and society at large, bringing a human perspective to the issues of the digital age. Business and management provides the organisational and commercial frameworks for understanding how digital technologies are developed, deployed, and commercialised, and how organisations of all kinds must adapt to a world shaped by digital media. At the University of Glasgow, this part-time programme is available to students who need to study alongside other commitments. The combination is particularly well suited to the contemporary moment, as questions about how information is created, curated, and shared in digital environments are central to the operation of virtually every business, public institution, and cultural organisation. You will develop critical understanding of digital media and information from cultural, social, and ethical perspectives alongside commercial and organisational knowledge, creating a distinctive graduate profile that is neither purely technical nor purely commercial but genuinely hybrid. The programme includes a year abroad, giving you the opportunity to study in another academic environment and engage with digital media and business questions from a different national and cultural perspective. Graduates from programmes combining digital media, information studies, and business management pursue careers across digital marketing and communications, information management, media organisations, consultancy, technology businesses, public sector digital roles, cultural and heritage institutions, and a wide range of organisations where the ability to think critically about digital information and its business context is valuable. Postgraduate study in digital media, information science, business, or media management supports those wishing to develop specialist expertise.

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